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 •  Essays By Daniel Chandler
Media Theory and Theorists
Daniel Chandler (U. Wales, Aberystwyth),   Suggest a Link
(extensive resource and links guide, including overview essays written by Chandler)
Advertising 
Film Studies 
Gender, Ethnicity, & Class 
General Reference 
General Issues 
IT & Telecoms 
Media Education 
Media Influence 
News Media 
Pop Music/Youth 
Textual Analysis 
TV & Radio 
Visual Image 
Written/Spoken 
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Essays By Daniel Chandler
"Cultivation Theory" (media theory regarding effects of TV-watching)
"The 'Grammar' of Television and Film" (overview and glossary)
"Marxist Approaches to Mass Media" (hypertext guide)
"Processes of Mediation" 
"Semiotics for Beginners" 
"Technological or Media Determinism" 
"Texts and the Construction of Meaning" 
"Transmission Model of Communication" 
Uses and Gratifications: Why do People Watch Television? 
"Using the Telephone" 


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